Marketing
Jennifer Garces de Marcilla
Standing Out Is No Longer a Luxury—It’s a ...

FQHC marketing doesn’t have to be complicated—or expensive. In this post, I share five proven FQHC marketing strategies to help health centers get seen, build trust, and attract more insured patients. Whether you’re running an FQHC or working toward designation, these tips can make a real difference.

Standing Out Is No Longer a Luxury—It’s a Strategy for Sustainability
Jennifer Garces de Marcilla
[FREE Masterclass] Navigating Funding and ...

With potential policy changes and funding uncertainties ahead, relying solely on federal grants is risky. This webinar equips FQHC leaders with practical strategies to diversify revenue, reduce grant dependence, and secure long-term financial stability. Learn how to navigate upcoming challenges, attract more insured patients, and protect your center’s future—no matter what changes lie ahead.

[FREE Masterclass] Navigating Funding and Policy Uncertainties: The Revenue Security Roadmap for FQHCs
Marketing
Jennifer Garces de Marcilla
Marketing Strategies for FQHCs on a Tight ...

Marketing your FQHC doesn’t have to be expensive to be effective. Even with limited funding and uncertainty around federal funding for FQHCs, there are powerful, low-cost strategies to attract more patients and strengthen your community presence. From leveraging patient referrals and optimizing your Google My Business profile to engaging on social media and hosting free health events, this guide covers practical ways to market your health center without stretching your budget. Keep reading to learn how to maximize your reach while staying cost-conscious!

Marketing Strategies for FQHCs on a Tight Budget: How to Stay Visible and Engage Patients
Jennifer Garces de Marcilla
Attention FQHC Leaders: FQHC CEO Connect ...

The FQHC CEO Connect Bootcamp is a 5-month group coaching program designed for FQHC CEOs, CFOs, and COOs.

This program offers structured guidance, expert strategies, and peer support to help you navigate the complexities of FQHC leadership while building a financially sustainable, high-performing health center.

Attention FQHC Leaders: FQHC CEO Connect Bootcamp Launching in March!
Jennifer Garces de Marcilla
Healthcare Cybersecurity: Securing Your Digital ...

Cyberattacks targeting the supply chain are an increasingly prevalent threat in the healthcare industry, especially as the modern healthcare supply chain contains significant digital elements, such as the patient engagement vendors that provide public-facing digital tools. These third-party apps and patient-facing tools process sensitive patient data and connect with a healthcare organization’s source systems on the supply chain. As such, they are tempting targets for cybercriminals, who can sell this data on the black market or lock it up with ransomware until they are paid.

Healthcare Cybersecurity: Securing Your Digital Supply Chain & Patient-Facing Tech

Free Webinar: Key Considerations in Building and Sustaining a Quality Workforce for Your Health Center

Free Webinar: Key Considerations in Building and Sustaining a Quality Workforce for Your Health Center

Health centers are receiving significant funding as part of the American Rescue Plan. One of the purposes of this funding is to “build and sustain the health care workforce.”

However, this can prove to be difficult task, as many health centers are plagued by recruiting difficulties, frequent turnover, provider burnout, and lack of staff engagement.

This webinar will focus on how to build and sustain a quality workforce for your health center, including:

  • How to accurately measure your actual workforce capacity.

  • How to use competitive, equitable compensation programs.

  • Effective performance assessment tools as the building blocks for workforce development.

FQHC Connect Community Launch Summit

FQHC Connect Community Launch Summit

FQHC Associates and our friends at Compliatric are excited to invite you to join us for a free one-day virtual summit to celebrate the launch of the FQHC Connect community on February 25th from 11:30am ET – 5pm ET.

The summit will be comprised of 4 topic-based webinar sessions (1 hour each). You can attend as many or as few sessions as you want.

FQHC Connect: A Free, Private Online Community for FQHC Professionals

FQHC Connect: A Free, Private Online Community for FQHC Professionals

Many FQHC professionals have nowhere to go to get support and assistance with the challenges they face at work. FQHC Connect is a FREE and PRIVATE online community that brings together health center professionals to learn from each other’s successes and failures, keep informed of innovative practices within the health center community, and build relationships with others who understand the nuances of what we do.

Bernie Sanders: More than Just a Mitten Meme

Bernie Sanders: More than Just a Mitten Meme

For decades before his passing in 2009, Ted Kennedy of Massachusetts was the US Senate’s patron saint of the Community Health Center program. With Kennedy gone, who would grab the baton? Luckily for our movement - a little-known Independent Senator from Vermont - rose to the challenge, cradling the community health center movement in his mittened hands (sorry, I couldn’t resist).

HRSA Service Area Competition (SAC) Grants: How to Defend Your FQHC's Territory

HRSA Service Area Competition (SAC) Grants: How to Defend Your FQHC's Territory

Existing FQHCs have to reapply for their funding when the Health Resources and Services Administration (HRSA) issues a SAC NOFO for their service area. This grant funding should not be taken for granted as neighboring organizations occasionally have success with SAC applications, essentially transferring the federal grant away from the FQHC to the new upstart.

Any nonprofit or public agency that can meet the eligibility requirements and chooses to apply is eligible to receive this funding. Operating as an FQHC can be a very welcomed funding source, turning community partners into competitors. FQHCs should be mindful of the potential for this competitive threat.

Think you want to become an FQHC or FQHC Look-Alike? Make sure you read this first!

Think you want to become an FQHC or FQHC Look-Alike? Make sure you read this first!

As FQHC consultants, 95% of the inquires we get are from organizations and individuals who want to become or start an FQHC (Federally Qualified Health Center). Nine times out of ten, after we explain to them everything that is involved in the FQHC/FQHC LA application process and all of the requirements they will need to meet, they decide not to pursue the designation.

Does this mean that becoming or starting an FQHC is not worth the trouble? Absolutely not! But it does mean that you need to have a very good understanding of what it means to be an FQHC, and you need to want it for the right reasons (HINT: Making a quick buck is NOT the right reason!).

Here are some of the most common questions we are asked by prospective clients, as well as the advice we give them. This is valuable information that we generally charge for, so you’re going to want to pay attention!

Why Now is Actually the PERFECT Time to Implement Chronic Care Management Services in Your FQHC

Why Now is Actually the PERFECT Time to Implement Chronic Care Management Services in Your FQHC

With the uncertain state of the world right now, i’ll bet starting a Chronic Care Management (CCM) program - or any new program, for that matter - in your FQHC is the last thing on your mind.

And for good reason - We’re all just trying to survive, right? Who starts something new when they’re in survival mode?

But what if I told you that adopting a Chronic Care Management Program would improve your patient outcomes and increase your revenue, with no financial risk to your health center?

The infographic below will explain why NOW is actually the PERFECT time to start offering Chronic Care Management Services in your FQHC, including how doing so will benefit your patients and your health center’s bottom line.

FTCA: Has your health center started its redeeming application for 2021 coverage?

FTCA: Has your health center started its redeeming application for 2021 coverage?

All Health Center and Volunteer Health Professional (VHP) Federal Tort Claims Act (FTCA) Programs redeeming applications for FTCA coverage for CY 2021 are due by July 13, 2020, 11:59 PM ET. If your health center does not submit an FTCA application by 11:59pm EST on July 13, 2020, you will have to reapply as an initial applicant and may be subject to a site visit prior to obtaining deeming approval for CY 2021 coverage.

Telehealth in the time of COVID-19: Best Health Center Resources

Telehealth in the time of COVID-19: Best Health Center Resources

With the new telehealth regulations and so many moving parts, it can be difficult to even know where to start. But the patients keep coming, and you need to figure this out - Fast.

Here are the best resources we could find on the subject of telehealth and COVID-19, many of them specific to health centers, and all from trusted sources. We hope you find them to be an asset in developing your telehealth operational and billing processes.

 
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Join a Community of FQHC Professionals

FQHC Connect is a Free, Private Online Community for FQHC Professionals. Join the conversation, share resources and insights with your peers and access exclusive educational content to ensure your health center can thrive. You can request to join at www.FQHCConnect.com.